Wednesday, October 2, 2013

Basics Of Designing An SEO-Friendly Website

By Albert Price


One button is all what it takes for users to leave your website and forget it forever, so it's crucial that your website design makes a really good impression. This is important especially if you're running a business, as online visitors these days do not have the patience to tolerate amateurish and dull websites.

Website designers these days should be more technical in their approach. They should be concerned not only with how the users respond to their design but also with how the design is received by the search engines. Website owners who want to boost their web traffic and manage their search result rankings should consider restructuring their site and implementing optimization efforts. And they could do this best of course by hiring web designers that hold a specialization in SEO.

Redesigning a website entails and starts with keyword research. Doing this helps designers ensure that the chosen keywords and phrases for the website match those that the users use to find the website. Moreover this allows the designers to suggest changes in keywords and phrases if needed.

Professional web designers also dive into the technical aspects of design to ensure that websites are search-engine friendly. They use various codes to make pages more attractive to engine crawlers. Designers moderate site maps, optimize web addresses, improve page tags and descriptions, and guarantee that the web sites adhere with with w3c standards.

Much of the design optimization that professionals should execute lies in coding tweaks. The tweaks, in a nutshell, make the website more understandable to engines. These involve improving the robots.txt file, the sitemap, the page titles, the tags, and the meta descriptions; renaming the URLs using keywords and search phrases; and ensuring that every page adheres to web standards.

Redesigning a website also involves a reassessment of content quality. Every website design should be interesting both to search engine crawlers and to Internet users. The content then, although richly peppered in search phrases, should not sound like it is written more for robots than for humans. Website owners thereby should be open to either minimal or extensive content overhaul depending on the designers' assessments.




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SEO internet marketing is a process of marketing online which promotes the websites by making them visible in the result pages of search engines. There are many imperative SEO internet marketing techniques that can help your website get a higher visibility on search engines. Yes, there are few quick fixes but to build healthy relationships with with major search engines.


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